How to Thank Customers for Supporting Your Business

Have you recently let your customers know how much you appreciate their loyalty? If now seems like a good time to reach out with a note of appreciation, keep these tips in mind.

When a Business Owner Wears a Selling Hat

If you are like most business owners of small or mid-sized businesses, there are times you must put on your Selling Hat.

Sales & Marketing, LeadershipJacquelyn GernaeyMarch 11, 2022sales, LeadershipComment

3 Steps to Winning Back Lost Customers

Things may not be exactly back normal yet, but the time to win back those customers is now. Here are three steps that will help get you there.

This Addiction May Be Costing You Millions

At a foundational level, success in selling is based upon mindset and beliefs.

Sales & Marketing, Personal DevelopmentJacquelyn GernaeyFebruary 15, 2022salesComment

Why Your Company Is Not Hitting Its Goals (And What to Do About It)

Many companies fail to achieve their goals despite having a great team. We turned to our TAB community and asked them the top reasons companies fail to achieve their goals.

5 Ways To Manage A Remote Sales Team

We asked our TAB community to share their tips on managing remote sales teams.

5 Surefire Ways to Boost Repeat Sales

Aside from new customer acquisition, repeat sales are the “holy grail” of all company sales departments. Having customers come back again and again for your products or services should be at the very peak of your team’s sales objectives.

Sales & MarketingJacquelyn GernaeyNovember 26, 2021repeat customers, customer retention, repeat salesComment

How to Lead More Productive Sales Meetings

Ideally, a sales meeting aims to review the state of current sales, invite people to reflect on the competitive marketplace they’re grappling with, and promote an ever-changing set of sales priorities. Here’s how to make sure this happens.

Sales & Marketing, Time Management, LeadershipJacquelyn GernaeyNovember 26, 2021sales meetings, productivityComment

How to Create a Landing Page that Works for Your Business

Landing pages are a critical step in moving a prospect through the sales funnel. Don’t leave the design and content to chance.

Sales & Marketing, Business GrowthJacquelyn GernaeyNovember 3, 2021landing page design, marketing, websiteComment

Digital Marketing Trends that Can Help Your Business

These days, “marketing” has become synonymous with “digital marketing” – a key element of any business’s overall approach to attracting and retaining customers. Here are some recent trends worth exploring for your own marketing objectives.

Sales & Marketing, Strategic PlanningJacquelyn GernaeyNovember 3, 2021marketing trends, digital marketingComment

8 Reasons Why Your Marketing is Not Working

Have you ever put a lot of resources and effort into your marketing, only to see it fall flat? Or maybe, you are not seeing the results you were anticipating. You are not alone. Let's examine why your marketing might not be yielding the results you expected.

Strategic Planning, Sales & MarketingJacquelyn GernaeyNovember 3, 2021effective marketing tipsComment

How to Fire Up Your Sales Team

Things are never easy for a company’s sales team. But even a cursory glance at the issues facing businesses today suggests prospecting and closing sales is more challenging than ever.

Leadership, Sales & MarketingJacquelyn GernaeyNovember 3, 2021sales team motivationComment

SEO Tips for Your Business Website

Why is search engine optimization so important for your website? One of the lessons learned from the recent Covid-19 pandemic is the need for businesses to boost their online presence. SEO can help you achieve this goal.

Sales & MarketingJacquelyn GernaeyAugust 11, 2021SEOComment